With Botanical Warehouse ’s Zomers set out to create a unique and wonderful space where design objects – together with the gorgeous variety of flora – form a true source of inspiration for those wanting something a little different than just a bunch of flowers.
For their new identity we chose a colourful palette which we based on flowers in general as well as their new flagship store. Next we created a friendly and generous logo to underline what is truly at the heart of their business: people.
In addition to this we added a symbol based on the outline of the new store’s entrance. The new identity clearly expresses ’s Zomers purpose and values: making the world a happier place by way of flowers.